A Complete Amway Case Study Analysis that Will Change Your Outlook Towards the Brand

Amway is an FMCG company which is specialized in producing health & beauty care products along with home care merchandise. Founded by Jay Van Andel and Richard DeVos, the company has a revenue generation of US $8.8+ billion. Headquartered in Ada, Michigan (US), the brand works on a multi-level marketing (MLM) strategy. The fact that the brand was currently in the news for generating exceptional profits in the Asian market is a good reason why your professor might ask you to prepare a case study on the American company. In such a scenario, taking Amway case study help online is one thing you can’t avoid.

Writing a case study is, undoubtedly, a tedious job. Moreover, the situation worsens when the topic is vast. For instance, the FMCG company currently operates in over 100+ countries and territories implementing various business models and strategies. Thus, it becomes a 'next-to-impossible' task for the student to gather all the vital information related to the business operation. Furthermore, compiling the gathered information in a structural format again requires sharp writing skills that are absent in many students. But, how about hiring Amway case study writers to get your task done? Well, you read it right.

Instant Assignment Help Australia, the No.1 academic writing website, is ready to bring your case study writing worries to rest. Rated 4.9/5, the website has a pool of 4500+ academic writers. Founded in 2008, the website has helped thousands of Australian students in transforming their dream of getting A+ into reality. Thus, it is the best online platform to get Amway case study solution (SWOT & PESTLE). Before introducing you to our services, let us have an insight into the brand.

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An Insight into the FMCG Company by Amway Case Study Helpers

Amway is a short form of- “American Way.” The brand began functioning on 9th November 1959 (60 years ago), and with time, it became a renowned global brand. Currently operating in 100+ countries, the company is expanded globally with China, Korea, and the United States, being the top 3 markets.


Type: Private
Headquarter: Ada, Michigan (US)
Industry: Multi-level Marketing
Founder: Richard DeVos, Jay Van Andel
Parent Company: Alticor
Key People: Steve Van Andel (Co-Chairman), Doug DeVos (Co-Chairman), Milind Pant (CEO)
No. of Employees: 16,000+
Area Served: Worldwide


  • Ranked 42nd by Forbes as the largest privately held company in the US
  • Grabbed No.1 spot in Direct Selling News Global 100 list.

This was a piece of brief information about the company assembled by the Amway case study writers. Moving on further, let us highlight the expertise of our in-house writers as they elaborate on different strategic business tools (SWOT & PESTLE) in the subsequent section.

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Are you wondering, “Who can provide help with Amway case study (SWOT & PESTLE)?” If the answer is a big ‘Yes,’ then you have successfully landed on the right page. The online case study help service providers are highly-skilled and efficient in all sense. Moreover, you will be glad to know that some of our academic writers have previously worked as business analysts in reputed companies. Due to this, they have extensive knowledge about the different strategic planning tools- SWOT & PESTLE. Also, writing a case study on CSR is a piece of cake for them.

Let us shed light on each of the business tools one by one.

Where to Seek Help with Amway Case Study SWOT Analysis?

SWOT is a strategic planning tool which is an acronym for S: Strengths, W: Weaknesses, O: Opportunities, and T: Threats. The business tool is important for identifying the internal and external factors which, when analyzed effectively, can help a firm in achieving exceptional gains in the long run. The same goes for Amway as well. As per the online business analyst-cum-writers, the major objectives of Amway SWOT analysis are listed below:

  • Identifying the qualities better than the competitors
  • Examining the weaknesses where the company lacks
  • Analyzing future opportunities
  • Overcoming the threats for long-term growth

Your Amway case study solution will have all the factors present along with the explanation. Below is an overview of each element with reference to the brand.

Amway SWOT analysis

S: Strengths

As the name suggests, strengths are the list of characteristics which helps a firm in scoring a point over its competitors. They are classified as internal factors as they can be controlled within an organization. Tangible & non-tangible assets, internal resources, qualities, etc. are some features that are to be considered. In the case of Amway, the company enjoys numerous benefits and additional perks which are mentioned below:

  • Global Presence
  • Wide Range of Products
  • Strong Customer Outreach
  • Numerous Accolades in the Recent Years

W: Weaknesses

The professionals responsible for providing help with Amway case study SWOT analysis explains that the weaknesses are the factors which act as a hurdle in the journey that leads to higher revenue growth. The organization- Amway, is no doubt making billions, but there are still many weak elements which the brand must overcome for increasing the revenue generation. The case study writers shortlisted some of the weak points, which are:

  • Inefficient Distribution of Products
  • Expensive Products
  • Poor Advertisement Strategies
  • Multi-level Marketing

O: Opportunities

The case study writers of Instant Assignment Help Australia illustrates that opportunities refer to the circumstances which may prove to be a milestone for the company in the future. They fall under the category of external factors, and thus, depends largely on the external environment. Coming to Amway, the future looks favourable to the brand and holds great scope. Here are some of the opportunities in reference to the enterprise:

  • Growing Demand in the Asian Market
  • Increment in Number of Potential Customers
  • Market Conditions Look Sound
  • Recent Strategies Worked Well for the Firm

T: Threats

In simpler terms, threats are the characteristics pertaining to the business environment, which restricts a company in achieving goals & objectives. Change in customer's attitude, negative publicity, change in the regulatory environment, etc., are some of the points which are taken care of. Are you wondering, 'Who can provide Amway case study solution to me in Australia? If yes, then you have landed on the right page. To know the expertise of our writers, have a brief about the list of threats that they have gathered after spending hours of research.

  • Ongoing Economic Crisis
  • Increased Cost of Raw Material
  • Intense Competition
  • Negative Controversy in the Recent Times

Reading so far, you must have known that our business analyst-cum-writers have in-depth knowledge of the SWOT analysis. Now, let us shed light on another strategic model, viz., PESTLE analysis. Read the subsequent section to know more.

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Where to Buy Amway Case Study on PESTLE Analysis? Here’s the Solution

PESTLE is another widely used business strategic planning tool that is used for the identification of macro-environmental factors responsible for influencing business growth. PESTLE, also referred to as PEST, is an acronym for P: Political, E: Economic, S: Social, T: Technological, L: Legal, and E: Environmental. According to the experts providing Amway case study PESTLE analysis help, the highly-skilled business analysts of the firm overview of the marketing environment before the distribution & communication of product/services.

Amway PESTLE analysis

For a better understanding, let us have a brief about each of the aspects one by one.

P: Political

The online case study writers tell that the political environment of a place directly affects the revenue generation of a brand. For instance, a disturbed trade relations between countries will obviously influence the revenue structure of the brand. Tax policies, trade restrictions, the political environment in the overseas market, etc., are some of the political factors which are discussed in this section. In the case of Amway, there are many political factors which decide its growth, like:

  • Government Allowance
  • Health Trade Relations with China
  • Production Base in China for the Asian Market

E: Economic

The online Amway case study helpers explain that the economic scenario of a country plays a critical role in determining the long-term growth of a brand. For instance, the rise in the inflation rate will affect the growth plan in three ways- first, it will increase the pricing structure, second, it will modify the purchasing power of the customers, and third, decrease in the demand/supply chain. Other characteristics discussed in the economic factors are interest rates, FDI, exchange rates, etc. The economic factors corresponding to Amway are highlighted below:

  • 50% Raw Materials Are Obtained from China
  • Localization of Labor

S: Social

Also referred to as socio-cultural factors, it refers to the elements pertaining to the social environment, such as cultural trends, population growth, health consciousness, etc. According to the Amway case study writers, the social factors impact heavily on the sale of products/services. And, the same goes for Amway. For delivering a research-oriented academic paper to you, our proficient team of researchers will trawl through multiple sources of information for gathering each and every social factor that alters the profit dynamics. Below are some of them:

  • Strong Participation from the Community
  • More Number of People Are Becoming Health Conscious

T: Technological

The advancement in the field of technology & innovation is again a crucial determinant for deciding the business growth. Nowadays, companies are investing heavily on R&D (research and development) processes for developing new ways of producing, communicating, and distributing the goods/services. The Amway case study PESTLE analysis helpers will mention all the technological factors in reference to the company for seeking the attention of the professor. Few important ones are listed below:

  • Setting-up of the Research & Development Department
  • Production of Exclusive Beauty Products

L: Legal

The rules and regulations of a country need to be followed if a country wants to expand its reach in that particular country. Some legal factors analyzed by the experienced business analysts of a firm are equal opportunities, consumer rights, environmental laws, product safety, and many more. Similarly, there are several legal factors surrounding the brand 'Amway,' like:

  • Many Lawsuits Filed
  • Copyright Issues

E: Environmental

The carbon footprints target assigned by the government, increase in pollution, scarcity of raw materials, etc., are some of the reasons due to which environmental factors gained huge importance in the recent past. The online Amway case study writers of Instant Assignment Help Australia clarifies that nowadays, customers have become more environmental-friendly, and thus, make sure that the product that they are using has been produced through sustainable technology. Talking about Amway, the business analysts briefly examine the environmental characteristics for higher revenue growth. Here are a few of them:

  • Pollutant Management Programme
  • Investing Heavily on Sustainable Development

So, this was a detailed introduction about the PESTLE analysis of Amway. Reading so far, you must have realized that our certified-writers have in-depth knowledge of SWOT and PESTLE analysis strategic models. Therefore, preparing the academic paper on topics like Amway case study SWOT analysis, or any other topic is a cakewalk for them. The truthfulness and reliability of our website can also be known by the guarantees that we offer to the UK students.

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